LOST - Twentysomething [Review] November 23, 2019 by Travis Erwin in Music, Commercial Rating: 4.5 out of 5 “The best songs are the ones you can listen to over and over again. The ones where you find subtle new meanings even years after you first hear it. ‘Twentysomething’ has that sort of vibe as it is nuanced and layered, both in the construct of the the beat and melody, but also in the songwriting and vocal delivery. The piece starts slow before revving up the energy level and throughout the lyrics are engaging and thought-provoking. ” — Travis Erwin (LA on Lock Blogger)
Confetti - Hot [Review] November 22, 2019 by Travis Erwin in Music, Electro Pop, Commercial Rating: 4 out of 5 “Confetti is back with a high-energy track of braggadocios confidence. Guaranteed to get you moving, this is a single that is perfect for the club, or when rolling around the block with the window down and your hair blowing in the breeze. ” — Travis Erwin (LA on Lock Blogger)
Kyle Richardson - Christmas Time This Year [Music Video Review] November 22, 2019 by Travis Erwin in Music Videos, Lyric Video, Holiday, Commercial Rating: 4 out of 5 “Kyle Richardson is a smooth Pop crooner delivering a gift for all those in that sugary sweet phase of falling in love this Christmas season. This track is a pure pop love track that is perfect for your holiday dedications.” — Travis Erwin (LA on Lock Blogger)
Michael Buono - Hero [Review] November 22, 2019 by Travis Erwin in Music, Electro Pop, Commercial, Singer/Songwriter Rating: 4.5 out of 5 “That beat though … This track is about musical euphoria. Perfectly capturing emotion and laying it down in studio. Call it a modern Zippity-Doo-Dah where the sun is shining warm and gentle on your face, and the birds are whistling to the exact song playing in your heart. ” — Travis Erwin (LA on Lock Blogger)
VIVIE ANN - Loverboy [Review] November 22, 2019 by Travis Erwin in Music, Indie Pop, Commercial Rating: 4 out of 5 “A kick ass vocal edge slices through convention on this track detailing the lustful pursuit of our heroine on the prowl for the right ‘Loverboy’ to quell her needs. This is a track that turns the usual trope on its head and explores sexual roles in these modern times. The track has a James Bond vibe, but this time the debonair fellow is powerless next to the femme fatale.” — Travis Erwin (LA on Lock Blogger)
MIDLO - Admit It [Review] November 21, 2019 by Travis Erwin in Music, Lyric Video, Commercial Rating: 4 out of 5 “Okay, I will ‘Admit It,’ MIDLO delivers a pop triumph in this single. It begins with a muffled sound almost as if it were recorded underwater, but that dynamic is brief and then the track explodes and the vocals take on a variety of styles to deliver an emotional set of lyrics detailing the frustration of being toyed with in a relationship. ” — Travis Erwin (LA on Lock Blogger)
Owen Danoff - Side Effects [Review] November 20, 2019 by Travis Erwin in Music, Singer/Songwriter, Commercial Rating: 4 out of 5 “Calm, quiet, and reflective are the predominant features of ‘Side Effects.’ With the flair of a modern Paul Simon, Owen Danoff offers a single here that sneaks up on you and surprises with its genuine emotion.” — Travis Erwin (LA on Lock Blogger)
Running Lights - Into U [Music Video Review] November 20, 2019 by Travis Erwin in Music Videos, Electro Pop, Commercial, Pop Rating: 4 out of 5 “This is a fun Pop track made all the better for its entertaining video. Most of us guys have fallen prey to the charms of a crush and attempted to mold ourselves into what we think they want, but the tactic never leads to a good place and this is as amusing and energetic of a cautionary tale as you are likely to ever find.” — Travis Erwin (LA on Lock Blogger)
Kate Vogel - The Grave [Review] November 19, 2019 by Travis Erwin in Music, Commercial, Singer/Songwriter Rating: 4.5 out of 5 “Kate Vogel has one of those rare voices that can make you truly feel the emotion of the lyrics without relying on vocal tricks. Raw and natural her performance on ‘The Grave’ details the grief of an unexpected loss in haunting beauty. Call it Singer/Songwriter, Americana or simply Commercial music if you will but labels are unimportant when an artist can draw you in and immerse you in the feelings this well. ” — Travis Erwin (LA on Lock Blogger)
Jodi Guthro - Everyone Loves Me, But You [Review] November 16, 2019 by Travis Erwin in Music, Indie Pop, Singer/Songwriter, Commercial Rating: 4 out of 5 “Letting go is even tougher when only half of the couple is ready to break things off. This is a beautifully sang Pop track about being the one still emotionally tethered to what no longer is.” — Travis Erwin (LA on Lock Blogger)
Sidhant Seth - Hypnotizing Me [Review] November 15, 2019 by Travis Erwin in Lyric Video, Music, Electro Pop, Commercial, Singer/Songwriter Rating: 4 out of 5 “The unique sound hits you first, and given the fact Sidhant Seth is a unique talent with a variety of vocal skills and talents, that is to be expected. There is a reoccurring shift in the melody that originally threatened to shake me out of the groove, but after a number of listens, I found myself enjoying the change in sound more and more.” — Travis Erwin (LA on Lock Blogger)
Jessta James - Inferno [Music Video Review] November 15, 2019 by Travis Erwin in Music Videos, Commercial, Pop, Singer/Songwriter Rating: 4 out of 5 “A sultry and sensuous video accompanies a matching set of lyrics. Performance-wise Jessta James, captures the lust and desire here with a slow Pop groove that hints at Latin influences.” — Travis Erwin (LA on Lock Blogger)
JUJ - Pieces [Review] November 12, 2019 by Travis Erwin in Music, Commercial Rating: 4.5 out of 5 “Insomnia is an ugly thing, but this track beautifully captures the feelings of hope and desperation that it brings out in its sufferers. Big bold vocals with a pop gospel kind of feel delivers the lyrics over the top of a melody that soars in all the right places.” — Travis Erwin (LA on Lock Blogger)
KARLI - Running For My Life [Review] November 10, 2019 by Travis Erwin in Music, Lyric Video, Commercial Rating: 4 out of 5 “KARLI’s vocals perfectly capture the Pop sound, and the lyrics of ‘Running For My Life’ do a great job of showcasing her ability to emote and parlay emotion, into a variety of vocal sounds.” — Travis Erwin (LA on Lock Blogger)
Greyson Chance - Boots [Music Video Review] November 09, 2019 by Travis Erwin in Music Videos, Electro Pop, Commercial Rating: 4 out of 5 “A hard hitting beat, and cocky vocals kick this off before it settles into more of a pop groove. Greyson Chance is an intriguing artist that I plan to keep an eye on.” — Travis Erwin (LA on Lock Blogger)
Brooke Sierra - Voices [Review] November 09, 2019 by Travis Erwin in Music, Electro Pop, Commercial Rating: 4 out of 5 “Brooke Sierra is a talented vocalist and that element shines brightest on ‘Voices,’ though the songwriting is also very strong as well. A nice, smooth commercial groove goes along with the Electro Pop vibe musically, creating a mainstream single as vibrant as any out there.” — Travis Erwin (LA on Lock Blogger)
Lauren LoGrasso - Road to Glory [Review] November 08, 2019 by Travis Erwin in music, Commercial Rating: 4.5 out of 5 “The soul of Gospel. The look of Rock. The attitude of a pop diva. This track incorporates it all, and distills it down to a single — smooth as top shelf whiskey.” — Travis Erwin (LA on Lock Blogger)
Yonee - Bad [Review] November 07, 2019 by Travis Erwin in Music, Commercial, Singer/Songwriter Rating: 4 out of 5 “Sultry and forbidden, Yonee drops a smooth flow detailing the ‘Bad’ things he wants to do with the one he desires. Lyrically this one sets a mood and transports you to a emotional place and time.” — Travis Erwin (LA on Lock Blogger)
Me an Di - Hiatus [Review] November 07, 2019 by Travis Erwin in Music, Commercial, Future Bass Rating: 4.5 out of 5 “Born in LA rush hour traffic, ‘Hiatus’ is an high energy pop single about that moment in a relationship where it is either time to break free and breath on your own, or double down and commit. The track is lively with a dance energy and infectious vocals. For those near LA the single release show will be November 8th at 10 pm at Hotel Cafe.” — Travis Erwin (LA on Lock Blogger)
Dylan Rockoff - Bad Haircut [Music Video Review] November 03, 2019 by Travis Erwin in Music Videos, Commercial Rating: 4.5 out of 5 “Dylan Rockoff brings a little of that Bruno funk flavor in this fun ode to the fickle nature of both love, and haircuts. Then again a ‘Bad Haircut’ can ruin far more than your day so maybe this is actually a serious song. Nah, because luckily bad haircuts don’t last forever even if the photographic evidence does. ” — Travis Erwin (LA on Lock Blogger)