Anna Thompson - Hot Now [Music Video Review] August 13, 2021 by Travis Erwin in Music, Electro Pop, Adult Contemporary, Commercial Rating: 4 out of 5 “Anna Thompson is definitely, ‘Hot Now,’ and this track takes a few different angles on what that means to her past and present. From facing the judgmental people she knew in high school, who snubbed her and now want to be friends to the fake and flashy friends fame attracts, Thompson takes the emotion of not knowing who you can trust and who wants to be friends for the right reasons, versus merely using you and your rising stardom to their own benefit. The track is about being caught in the middle of these two dichotomies. ” — Travis Erwin ~ LA on Lock Blogger
Caroline Romano - The Hypothetical [Review] August 12, 2021 by Travis Erwin in Music, Electro Pop, Commercial, Pop, Rock Rating: 4.5 out of 5 “Is the idea of a perfect romance and relationship real, or more of mythological utopia that lives on in ‘The Hypothetical’ daydreams of our brain? That is the question Caroline Romano unleashes with this high energy almost demanding track. The lyrical hooks and razor edged melody slice through the psyche on this track making it an attitude and vibe as much as a commentary on how we fantasize our relationships going.” — Travis Erwin ~ LA on Lock Blogger
Kiera Selbe - I [Review] August 12, 2021 by Travis Erwin in Music, Electro Pop, Commercial Rating: 4 out of 5 “Kiera Selbe began writing he lyrics of ‘I’ at thirteen, before she really knew what love would feel like. Flash forward and the now 16 year old talent has a bit more life experience to draw on which enabled her to complete the song and bring it to life. Her emotive talent, both in the writing and the performance, stands out from start to finish making Selbe a name to watch as she grows even more and blossom into the full out star that she is destined to become with such rare talent. ” — Travis Erwin ~ LA on Lock Blogger
Jackson+Sellers - Waste Your Time [Review] August 11, 2021 by Travis Erwin in Music, Electro Pop, Commercial, Americana, Pop Rating: 4 out of 5 “Jackson+Sellers reminds me of Lucinda Williams both in sound and attitude. That take no shit, take no prisoners vibe rises to the top of this jaded, yet righteous track.’Waste Your Time’ is an ode to whatever brand of idiocy you’ve dealt with, though most people will apply the sentiments towards a bad relationship. The rowdy edge to this track brings it to life and makes the pointed commentary land hard right on the chin of the time wasters of this world. ” — Travis Erwin ~ LA on Lock Blogger
Electra Mustaine - Society Talk [Review] August 09, 2021 by Travis Erwin in Music, Electro Pop Rating: 4 out of 5 “Electra Mustaine certainly has the musical DNA as the daughter of Dave Mustaine, but her style and sound certainly differs from the bands her famous father was part of. ‘Society Talk’ conjured comparisons to early Gwen Stefani for me though there are certainly other contemporary Pop Stars that inspired Mustaine’s sound. That said, the writing delivers a pointed message taking this track beyond catchy status and into the realm of societal commentary. Still, te arrangement is one that is hard not to fall in and join because it is pure musical energy and attitude.” — Travis Erwin ~ LA on Lock Blogger
Nea x SHY Martin - No Regrets [Music Video Review] August 06, 2021 by Travis Erwin in Music Videos, Electro Pop, Commercial, Bedroom Rating: 4 out of 5 “Straight out of the Swedish countryside, longtime friends Nea and SHY Martin wrote ‘No Regrets’ after working together for years as songwriters writing for others. This time they decided to keep the summer smash for themselves and the passion and emotional connection shines through in this Pop delight. The airy build and progression makes it a fun and uplifting track and you will have no regrets adding the single to your own playlists.” — Travis Erwin ~ LA on Lock Blogger
Muro (feat Bobby John) - With You [Review] August 06, 2021 by Travis Erwin in Music, Commercial, Adult Contemporary, Electro Pop Rating: 4 out of 5 “Featuring the vocal talent of Bobby John, Muro delivers the single ‘With You.’ The track has a Chainsmokers kind of feel though with just a hint of 80’s vibes backing it all. The progression is energetic and uplifting and carried the listener forward or propels them out to the dancefloor. The build is hard not to connect and fall in as lose yourself in this track’s build. ” — Travis Erwin ~ LA on Lock Blogger
Freddie Long - Addicted To Your Love {Review] August 02, 2021 by Travis Erwin in Music, Pop, Singer/Songwriter, Electro Pop Rating: 4 out of 5 “Freddie Long is ‘Addicted To Your Love.’ Maybe not you specifically, but he’s addicted to someone’s love and he’s belting out this up-tempo Pop track for both them and you and because the track is entertaining and easy to fall in and sing along with that is a very good thing. Revel in both his love and talent, by adding this track to you summer, or energetic playlists to feel the vibes.” — Travis Erwin ~ LA on Lock Blogger
DEZI - Sinner [Music Video Review] July 29, 2021 by Kreadiv Kesh in Music, Music Videos, Singer/Songwriter, Commercial, Electro Pop Rating: 4 out of 5 “Dezi’s dramatic yet dark new single “Sinner” brings anticipation and seduction. Surrounded by things that are either good or bad for you she sings about how her sins are what makes her happy. From a dramatic beat to a slow motion toward the two mark this is a track that will have you engaged in fantasy. ” — Kreadiv Kesh [LA On Lock Blogger]
Grace Otto - You're The Worst [Review] July 26, 2021 by Travis Erwin in Music, Electro Pop, Indie Pop Rating: 4.5 out of 5 “Grace Otto is a burgeoning Pop queen. The talent, confidence, and star factor emit in every line she delivers on this breakout track.’You’re The Worst’ is a big Pop track that feels like Katy Perry, Pink, and Miley Cyrus meshed into one, brand new bad-ass goddess ready to take on the musical world. This is one of those track you just have to hit play to fall in and become immersed in the jaded anger and righteous payback. ” — Travis Erwin ~ LA on Lock Blogger
Beat The System - California Dreaming [Review] July 23, 2021 by Travis Erwin in Music, Electro Pop, Commercial Rating: 4 out of 5 “The tradition of ‘California Dreaming’ is a long one for many musicians and artists, and this track from Beat The System adds to that collection. A fun and light Pop track, this single takes you for a daydreaming ride about sunny skies and glitzy times in the Golden State. The track simply feels like a stroll in the warm sunshine so come along to enjoy the West Coast vibes.” — Travis Erwin ~ LA on Lock Blogger
Steven Ryan - Burns Like Fire [Review] July 23, 2021 by Travis Erwin in Music, Electro Pop, Commercial Rating: 4 out of 5 “With a good bit of passionate gravel in his tone, Steven Ryan belts out ‘Burns Like Fire.’ The track has a retro rock vibe at times, but when he slips into that higher register the single delivers more of a contemporary vibe. Overall the sound is a good mix of new and old. The writing break down the over the top passion of new love when emotion burns hot and the slow burn of being apart from the one you love singes the soul until you can quench it by once again falling in each others arms. ” — Travis Erwin ~ LA on Lock Blogger
Marian Hill - omg [Music Video Review] July 21, 2021 by Travis Erwin in Music, Electro Pop, Indie Electronic Rating: 4 out of 5 “Sexy and sultry and funny are not always bed partners, but here on this track from famed Alt-Pop duo, Marian Hill, you will find all three. This track offers a fun little romp with a hint of French allure and an Urban Electro sensuality that feels like the anticipation of a fun night on the town when anything is possible. The track gets you moving and keeps you smiling.” — Travis Erwin ~ LA on Lock Blogger
Jaime Deraz x Bad Boyfriend - In & Out [Review] July 16, 2021 by Travis Erwin in Commercial, Electro Pop, Music Videos Rating: 4 out of 5 “Subtly sexy and wryly witty lyrics are behind the build of ‘In & Out,’ which has nothing to do with your burger cravings and everything to do with being blinded by lust. Jaime Deraz delivers tantalizing vocals in this confessional appraoch to admitting to being interested in her lover only when the two of them are out of their clothes. This is a fun Electro Pop track with a mesmerizing hook and taunting progression.” — Travis Erwin ~ LA on Lock Blogger
Anjulie - Big Bad World [Music Video Review] July 16, 2021 by Travis Erwin in Music, Electro Pop, Commercial, Music Videos Rating: 4 out of 5 “Anjulie is a Canadian singer/songwriter and performer that possesses the power to hook her listeners and keep them invested in whatever she is singing. ‘Big Bad World’ is a slow building Electro Pop track with lyrical power tp go along with the wide ranging and talented vocals. The comfort of the performance stands in contrast to assertions that the world is at war and a scary place. The juxtaposition makes for engaging art. ” — Travis Erwin ~ LA on Lock Blogger
Rachel Bochner - hating myself in the summer [Review] July 15, 2021 by Travis Erwin in Music, Electro Pop, Commercial, Indie Pop Rating: 4 out of 5 “I like the fact this otherwise light and airy Pop track takes on a complex personal issue such as body image. Rachel Bochner captures the anxiety and fear that summer time and swimsuit season brings on for a lot of people. Her vocal tone is engaging and the writing pointed, without ever slipping into a heavy handed kind of message. This is a nice entertaining track, with something vital to say. ” — Travis Erwin ~ LA on Lock Blogger
AJ Smith - Double Vaxxed [Review] July 09, 2021 by Travis Erwin in Music, Indie Pop, Electro Pop, Adult Contemporary Rating: 4.5 out of 5 “Hot Vax Summer, finally has an anthem! AJ Smith drops this catchy track that at times reminded me of Jack White, and of Prince at others. This track is simply fun and energetic and well-written in a punny and ironic sort of way that works, because it mirrors the times we are in. The world might not have known it needed a ‘Double Vaxxed’ Electro Pop song, but now that it’s here ... we clearly all needed this release. ” — Travis Erwin ~ LA on Lock Blogger
CAROLINE - Special [Review] July 09, 2021 by Travis Erwin in Music, Electro Pop, Commercial Rating: 4 out of 5 “Lyrically, this track is simply dazzling while also being dazzlingly simple. The honest, straight forward approach to the writing is refreshing and the vocal tone is light and airy in a Pop kind of way, even as the lyrics have a bit of darkness or at least sarcastic wit. The juxtaposition makes the track all the the more interesting and makes me want to listen over and over again to pick up on every last nuance.” — Travis Erwin ~ LA on Lock Blogger
TITUS BANK - Hide Me Like You Do [Review] July 08, 2021 by Travis Erwin in Music, Electro Pop, Indie Pop, Singer/Songwriter Rating: 4 out of 5 “Titus Bank captures the emotional distress of a lover not as fully open and committed about your relationship as you are. The track has a tender Pop build and feel, with an emotional underscore that feels very real and vulnerable. Making a comparison to another artist is not easy as I do hear subtle influences, but nothing that overshadows Bank’s own talent and spirit. This is a well-written track that hits ground not a lot of other music covers.” — Travis Erwin ~ LA on Lock Blogger
Will Kline - Anywhere [Review] July 03, 2021 by Travis Erwin in Music, Singer/Songwriter, Electro Pop, Folk, House Rating: 4 out of 5 “Electro Folk? That might not be an established genre, but this track certainly delivers both elements. On this track, Will Kline sounds like an Avicii/Mumford collaboration. Lyrically, the track is hopeful and earnest in its wanderlust, and musically it is right at home as a low-key dance number. The end result is a light airy track with a solid beat and a progression that keeps you leaning in for more.” — Travis Erwin ~ LA on Lock Blogger